Proving ground for raw talent
For over fifty years Arctic Cat has been designing and building extreme machines for the world's most passionate outdoor enthusiasts. After several years of growth, Arctic Cat sought to reinvest in its industry-leading design & engineering teams with a new HQ that would help them stay atop innovation and accommodate future growth. They embarked on an ambitious remodel of a one hundred year old warehouse space that perfectly aligned with their raw, unvarnished character. From raw material selection that included reclaimed wood and raw steel to modernized designs of historic logos, every square inch of the six-story building was intentionally designed to marry the raw talent between brand, building and people.